Help Us Grow While Remaining Independent

Hi everyone!

I want to reach out to you, our truly amazing customers, and talk a little about some new developments with the store. You may have noticed we've been running a lot of sales and promotions over the past few weeks. We are hoping that with your support in the next few weeks we can generate the revenue we need to grow the business to the next level. 

Nearly every day we are discovering new, unique designers that we know you'll love. Unfortunately we are unable to feature these designers without additional revenue. One of the biggest challenges most small businesses face is growing their business while remaining independent. For the past six months we have been weighing our options and talking to investors but at this time we know it's in the best interest of the store to remain independently run.  We hope to achieve the growth we need by bringing in more sales. This is a big undertaking but we are confident that with the support of our customers we can build the momentum we need to make the shop even better.

When I started Emerging Thoughts seven years ago I wanted to create a one-stop shop where women could have access to a variety of hard to find independent fashion.  I knew it was a huge commitment to start my own business but I felt so passionately about it I went for it. Over time and with a lot of hard work we have positioned ourselves to be one of the most successful independent clothing shops online.

Emerging Thoughts has always been and will always be dedicated to providing the best emerging and independent designers to our customers and it is in this spirit of independence that we are hoping that you'll promote the shop by buying that dress you've been eying this week or spreading the word about us to your friends. We are running our 20% off sale through Friday so please check out some of our new Spring merchandise. 

You are the reason Emerging Thoughts has grown into what it is today and we hope you'll be with us as we grow into the future.

Use 20% off all week with discount code "INDEPENDENT".  Shop now!

Thank you,

Lauren

Introducing the Emerging Thoughts Loyalty Program

The more money you spend at Emerging Thoughts, the more Emerging Thoughts will give back to you!

Loyalty Program Overview:
You will be automatically enrolled in our loyalty program once you spend $200. This can happen over the course of a year through several purchases. We will mail you a Loyalty Program letter and personalized discount code that is good for 1 year from the time you reached the $200 transaction mark. For example, if you made a $200 purchase on January 4, 2013, you would  remain in the loyalty program until January 4, 2014.  See example above.

For example: if you spend $50 on January 1, $50 on February 1, $50 on February 15 and $50 on March 1, then you become a Loyalty member on March 1 2013 - March 1 2014.  You will be able to use this code for all future orders placed while you are a loyalty member. You will also receive more perks as your spending increases. In essence, the more you spend, the better the perks.

The Loyalty Tiers:

-Spend $200 and you will receive a personalized loyalty and discount card eligible for all orders placed while you are in the Loyalty program. At $200 you will also receive a gift on your birthday.

- Spend $400 and you will receive the items from the $200 tier. You will also receive one gift each season for the remainder of your qualifying year. 

- Spend $800 and you will receive all items from the $200 tier plus one gift each month (as opposed to each season) for the remainder of your qualifying year.

- Spend over $1000 and you will receive all items in the above tiers  but your monthly gift will be a "special"  upgraded gift each month for the remainder of your qualifying year.


DETAILS:
Emerging Thoughts must be notified of any change of address, or if you would like to opt out of the program at any time.
A purchase must be made within 4 months of the last qualifying purchase or you will remain in the previous tier for the duration of the year.
You can always start on a higher tier based on your purchases. For example, if you spend $400 in one order, you will remain on that tier for duration of your Loyalty year with the same 4 month  rule applying for a tier upgrade.

25% off store wide with code "SLEIGHBELLS". Now until Christmas Eve.  

Merry Christmas!!

On the 18th day of December, Emerging Thoughts gave to me...

Day Eighteen: Take 18% off all orders.  Just enter "EIGHTEEN" at checkout.

On the Seventeenth day of December, Emerging Thoughts gave to me... 
Day Seventeen:  17% off on all Sugarhill Boutique.  Just enter "SEVENTEEN" at checkout.

 
On the Sixteenth day of December, Emerging Thoughts gave to me...

Day Sixteen: Take 16% off all orders.  Just enter "SIXTEEN" at checkout.

On the Fifteenth day of December, Emerging Thoughts gave to me...

Day Fifteen: Take $30 off all orders > $150.  Just enter "FIFTEEN" at checkout.